Forrester’s blog dissected the meaning of its survey: “The maximum addressable market for eReaders as they are currently priced is substantial—but to reach the largest market possible, the prices will need to come way down. And even then, eReaders are never going to be as big a market as MP3 players, which 110 million US consumers own.” (via E-book readers still owned by small niche | Digital Media - CNET News
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posted 2 years ago | Permatime
